Transform social data into an AI-powered growth engine

Sprout AI turns real-time signals into performance-driving intelligence, fueling your team to work smarter, think bigger and show the world what social media can do for business.

Screenshot of Trellis Studio, an AI-powered analytics platform, showing an engagement trends chart, a skills dashboard with scheduled tasks, and an AI chat interface asking "What should we explore today?"

From social media management to total business transformation

Sprout’s AI solutions—led by Trellis, your strategic AI teammate—turn overwhelming social data into clarity, foresight and action, redefining how teams lead in the Social Intelligence Era.

Learn more about Trellis

Turn scattered data into decisive direction

Convert billions of unstructured social messages into actionable insights that inform every part of your business.

Fuel your team to perform at their peak

Automate the mundane tasks holding your team back from high-impact strategic and creative work.

Make your content scroll-stopping

Turn real-time customer behavior and trends into a content and discovery catalyst, so you capture attention and drive results.

Harness the power of AI securely

Protect your customer and company data with AI that is ethical and secure. Sprout AI is built with rigorous privacy and compliance.

Tour Sprout's AI-Powered Social Intelligence Platform

Tour the product

Accelerate your impact with Sprout AI

Social isn't just a marketing channel, it's a performance engine that drives measurable growth and ROI across your organization.

Unmatched insights, powered by over a billion messages a day

Sprout AI delivers predictive and precise insights that traditional social media management tools can't replicate.

Source: Sprout Social

Sprout delivers a 233% return on investment

Achieve immediate, tangible business outcomes with Sprout AI. Go from setup to inevitable ROI across your organization, reducing friction and delivering value from day one.

Source: Total Economic Impact™ Study by Forrester Consulting

Unleash the full power of Social Intelligence with AI that works across teams to turn insights into outcomes

Sprout AI is built into every part of our platform, optimizing, automating and connecting insights while Trellis, your strategic AI teammate, brings them to life with tailored answers and actionable next steps.

Product UI showing a 20% off offer before and after AI-enhanced text.

Create content that breaks through the noise

Go from brainstorm to engaging post in minutes. Proactive AI assistance ensures your content isn’t just compelling, but optimized for reach.

  • Generate and refine copy with AI Assist, ensuring every message is on-brand and engaging.
  • Maximize reach by publishing at the precise moment your audience is most active using Optimal Send Times.
  • Use Trellis to instantly synthesize viral trends and competitor themes, moving you beyond manual searching to data-driven content creation.
Product UI showing a 20% off offer before and after AI-enhanced text.

Create content that breaks through the noise

Go from brainstorm to engaging post in minutes. Proactive AI assistance ensures your content isn’t just compelling, but optimized for reach.

  • Generate and refine copy with AI Assist, ensuring every message is on-brand and engaging.
  • Maximize reach by publishing at the precise moment your audience is most active using Optimal Send Times.
  • Use Trellis to instantly synthesize viral trends and competitor themes, moving you beyond manual searching to data-driven content creation.
Tesco.
Analyze by AI Assist has been a game changer for how I approach content and campaign analysis... What could previously take me hours of manual effort—such as identifying trends, measuring performance, and generating insights—can now be done in minutes.
Erica Bufford, Social Listening and Reporting at Tesco
Cadillac F1
Canva
Cintas
Atlassian
HP
Campbell's
Rackspace
Equifax
Trip.com
The Parkinson's Foundation

Unlock faster growth across your org with Sprout AI

Loading

Frequently asked questions