Social Media Management

Elevate your social media management skills with Sprout Social. Access our guides and resources on strategy, planning and execution.

All Social Media Management

Categories
- Webinar
- Social Media Management
The Rise and Fall Of New Platforms: What Threads Has Taught Us About Emerging Social Media
Categories
- Webinar
- Influencer Marketing
Begin, Budget & Build Your Influencer Strategy with Andrea Casanova
Categories
- Employee Advocacy
- Leveling Up
3 analog skills every social media manager needs, from one who’s been in the field 12+ years
Published on November 15, 2023 Reading time 4 minutes
Categories
- AI Marketing
- Marketing Disciplines
What to expect from social media management in 2028
Published on November 15, 2023 Reading time 6 minutes
Categories
- Webinar
- Competitive Strategies
Making Dollars and Sense out of the Creator Economy with Lia Haberman
Categories
- Social Media Content
- Social Media Marketing
Authentic marketing myths and tips for getting it right
Published on November 14, 2023 Reading time 9 minutes
Categories
- Branding & Creative
- Instagram
How to use Instagram for business: a complete guide
Published on November 2, 2023 Reading time 10 minutes
Categories
- Employee Advocacy
- Social Media Content
10 behind-the-scenes content ideas for your next campaign
Published on November 1, 2023 Reading time 6 minutes
Categories
- Social Media Engagement
- Social Media Marketing
Everything you need to know about social media algorithms
Published on October 30, 2023 Reading time 16 minutes
Categories
- Marketing Disciplines
- Other Platforms
SMS marketing 101: What is SMS Marketing (+ examples)
Published on October 23, 2023 Reading time 9 minutes
Categories
- Customer Care
- Leadership
Social customer care is a team sport—are you all in?
Published on October 23, 2023 Reading time 5 minutes
Categories
- Social Listening
- Social Media Content
How to reach younger consumers: 9 legacy brands adapting for new audiences
Published on October 16, 2023 Reading time 8 minutes
Categories
- Template
- Social Media Management
[Toolkit] 6 essential resources every social media manager needs in 2024
Categories
- Facebook
- Instagram
Creator Studio for Facebook and Instagram: A guide for marketers
Published on October 5, 2023 Reading time 7 minutes
Categories
- Community Management
- Customer Care
What is a brand community and how to build a successful one
Published on October 4, 2023 Reading time 8 minutes
Categories
- Social Commerce
- Social Media Content
6 effective ways to increase online sales through social media
Published on October 2, 2023 Reading time 7 minutes
Categories
- Case Study
- Social Media Management
Salesforce’s social media team saves 12,000 hours in first year using Sprout Social
Categories
- Customer Care
- Social Media Strategy
Why you need an exceptional customer service strategy (and how to develop one)
Published on September 25, 2023 Reading time 10 minutes
Categories
- Employee Advocacy
- Leadership
CMOs: What will you do to remove social team silos in 2024?
Published on September 25, 2023 Reading time 4 minutes
Categories
- Branding & Creative
- Influencer Marketing
The ultimate guide to evaluating influencer media kits
Published on September 21, 2023 Reading time 7 minutes

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